June 15–17, 2026 – The 16th Shanghai International Health Products Exhibition (HNC Health & Nutrition) was held at the National Exhibition and Convention Center. This year's event was co-located with concurrent exhibitions including the Health Natural Ingredients & Food Ingredients Show and the Food Processing & Packaging Machinery Expo, creating a massive 200,000+ square meter display platform that brought together over 2,500 quality exhibitors from around the world and attracted an expected 120,000+ professional visitors for networking and business discussions. As a premier trade event in the health and wellness industry now in its 15th successful edition, HNC has been recognized by both domestic and international companies as a one-stop preferred platform for market expansion, channel connection, and policy insights. The GOWELL Group (Chengdu GOWELL) attended this year's exhibition with its high-purity fish oil raw materials and flagship health food products under the Ou Cuien, Jin Cui, and Yue Chun brands, presenting to the market its end-to-end quality control capabilities from raw materials to finished products.

On-Site Highlights: End-to-End Quality Control Capabilities Visually Demonstrated from Raw Materials to Finished Products

At the HNC exhibition, GOWELL presented its complete industrial chain layout through a coordinated display of raw materials and finished products.

On the raw material side, GOWELL highlighted its high-purity fish oil raw materials that meet international quality standards. Leveraging over a decade of R&D experience in medicinal fish oil, the fish oil API has obtained a Certificate of Suitability to the European Pharmacopoeia (CEP) issued by the European Directorate for the Quality of Medicines (Certificate No.: NO.CEP 2022-448-Rev 00). The core manufacturing site covers both oral-grade and injectable-grade API production, with a global supply chain network reaching European and emerging markets.

On the finished product side, GOWELL presented its flagship high-purity fish oil health food products under the Ou Cuien, Jin Cui, and Yue Chun brands, translating the advantage of "high purity, high quality" raw materials into consumer-perceivable brand value. These products not only embody the company's technical expertise accumulated over more than a decade but also demonstrate GOWELL's capability to extend value from industrial raw materials to consumer brands.

△ GOWELL Product Line Overview

According to data from the China Omega-3 Market Report: Overall Sales Scale and Brand Market Share published by Bezos Consulting*, the global omega-3 market reached RMB 37.237 billion in 2025, with the Chinese omega-3 market reaching RMB 8.356 billion. The global omega-3 market is forecast to grow at a compound annual growth rate of 12.15% to reach RMB 83.117 billion by 2032. The fish oil category is undergoing an upgrade in both technological standards and consumer awareness, and GOWELL's more than a decade of technical accumulation and production capacity in this field is transforming its first-mover advantage into a sustainable competitive moat.

During HNC, the GOWELL team engaged in in-depth exchanges with numerous brand owners, distributors, and industry partners, conducting practical discussions on topics such as raw material quality assurance, supply stability, and customized requirements. By directly addressing industry pain points, GOWELL is accelerating the translation of its technical capabilities into customer service capabilities, further deepening its participation across the entire industrial chain.

△ Su Cheng, General Manager of the International Business Unit, introducing GOWELL products to clients

From single products to a raw material matrix, and from a manufacturing-oriented approach to a value-oriented approach, GOWELL's raw material integration capabilities and value extension pathways are building a unique competitive moat in the health and wellness industry. At this year's HNC, what GOWELL presented to the industry was not merely a series of products, but a complete capability chain—from technology to brand, and from raw materials to consumer goods.

*Data source: China Omega-3 Market Report: Overall Sales Scale and Brand Market Share (https://dxpress.gelonghui.com/p/2880494). The data represents third-party estimates and forecasts for industry reference only. (If any infringement occurs, please contact us for removal.)